Interesting reads on ad music

Interesting reads on how music for advertising works, a tool to find your favorite track and a historic overview:

Music and brand perception

How Advertising Music Affects Brand Perception

A study on the importance of picking the right music for your project

New royalty-free music

Make your ad sound fresh with brand new royalty-free music

Tips and ideas for finding the freshest music for your project

Watermarks in royalty-free music

Why there are watermarks in royalty-free music - and how to use them to your advantage

Why they're there, and how you can benefit from it

What's that tune

What's that tune?

Seen a commercial with great music? Here's a site for finding out who did the music

Advertising music timeline

Music in advertising - a timeline

An historic overview of music in advertising

Books on music for commercials

Music Supervision

Music Supervision: The Complete Guide to Selecting Music for Movies, TV, Games and New Media

Insights on how to pick the right music for your project

Music in advertising

Music in advertising

An overview of music for advertising

Other sites

FRC All Music Directory



Free commercial music

June 13, 2012

For a limited time, I was giving away the track ‘All Smiles’ completely free – but where did it go? Turns out a client liked it so much that they’ve now licensed it exclusively going forward.
If you’ve already gotten the free track, don’t worry: You can continue to use it freely, as set out in the usage terms.
I’ll be featuring a new free track in the future, so stay tuned. And if you just love free stuff, there’s a track giveaway over at sister site Great Game Music – check it out here and see if it fits with your project.